The Dorito Effect

A Book Summary

“The Dorito Effect” by Mark Schatzker explores the impact of industrial farming and food production on the taste and nutrition of our food. Schatzker argues that as modern agriculture has focused on producing more and bigger crops, it has also inadvertently stripped food of its natural flavor and nutrients.

The book begins by tracing the history of flavor, examining how early humans evolved to seek out foods that provided them with the nutrients they needed to survive. As humans have developed new farming techniques, however, the flavor and nutritional content of our food has suffered. Schatzker argues that the food industry has responded to this by adding artificial flavors and other chemicals to enhance the taste of food, leading to a “Dorito effect” in which we crave the intense, artificial flavors of processed foods over the more subtle flavors of natural foods.

The book goes on to explore the impact of this phenomenon on our health, arguing that the nutrient-deficient diets many of us consume are contributing to a host of modern health problems, including obesity, diabetes, and heart disease. Schatzker concludes by calling for a return to more natural, flavorful food production methods and a renewed focus on the nutritional content of our diets.

He argues that the overconsumption of highly processed, artificially flavored foods has led to a host of health problems, including obesity, diabetes, and heart disease.

Schatzker explains that when we eat natural foods that are rich in nutrients, our bodies are able to regulate our appetite and metabolism effectively. However, when we consume foods that are nutrient-deficient and artificially flavored, our bodies struggle to recognize when we are full, leading us to overeat and consume more calories than we need.

Furthermore, Schatzker highlights how the lack of natural flavor in modern foods has led to a rise in the use of artificial sweeteners, such as high-fructose corn syrup, which have been linked to a host of health problems. He notes that these sweeteners are often added to processed foods to mask the absence of natural flavor and to make them more palatable to consumers.

Schatzker argues that in order to address these health problems, we need to focus on consuming more natural, nutrient-rich foods. He calls for a renewed focus on sustainable agriculture and the use of natural flavorings, such as herbs and spices, to enhance the taste of our food. He also stresses the importance of reading food labels and avoiding highly processed foods that are loaded with artificial flavors and sweeteners.

Overall, “The Dorito Effect” is a thought-provoking exploration of the impact of modern food production on our health and our taste preferences. It challenges readers to reconsider our relationship with food and the role that industrial farming and food processing play in shaping the flavor and nutritional content of the foods we eat.

Alchohol’s effect on the brain – Andrew Huberman

In a podcast episode on “The Huberman Lab“, Andrew Huberman explores the effects of alcohol on the brain. He begins by discussing the ways in which alcohol consumption can impair brain function, including reduced cognitive abilities and impaired decision-making.

Huberman goes on to explain that alcohol affects various parts of the brain, including the prefrontal cortex, which is responsible for executive functions such as decision-making, and the hippocampus, which is involved in memory and learning. He notes that alcohol can interfere with the communication between neurons in these regions, leading to a range of cognitive and behavioral effects.

Moreover, Huberman points out that alcohol consumption can also have long-term effects on the brain, including an increased risk of developing neurological disorders such as dementia and Alzheimer’s disease. He explains that chronic alcohol use can damage neurons and disrupt brain function over time, leading to cognitive decline and other neurological problems.

However, Huberman notes that moderate alcohol consumption may not have the same negative effects on the brain as heavy or chronic use. He explains that moderate drinking may have some health benefits, including a reduced risk of heart disease and stroke. Nevertheless, he emphasizes the importance of moderation and responsible drinking, as excessive alcohol consumption can have serious negative effects on both short-term and long-term brain function.

Overall, Huberman’s podcast provides a comprehensive overview of the effects of alcohol on the brain. It serves as a reminder of the importance of responsible drinking and the potential risks associated with excessive or chronic alcohol use.

Top ten myths about supplements

Supplements are becoming increasingly popular for people looking to improve their health and well-being, but there is often a lot of misinformation surrounding them. 

In this list, we will look at the top ten myths about supplements and debunk them to uncover the truth behind them.

Myth #1  Supplements are always safe and natural.

Not all supplements can be safe and not always natural. It is important to do research on the ingredients, as some supplements may contain dangerous chemicals or additives. That said, what should always happen is to consult with a healthcare professional before taking any supplement.

FACT: Supplements can have side effects and may interact with other medications or medical conditions. Additionally, not all supplements are natural, as some are created synthetically.


Myth #2: Supplements can replace a healthy diet.

Supplements cannot replace a healthy diet. Eating a balanced diet with plenty of fruits, vegetables, whole grains, and lean proteins is the best way to get the nutrients your body needs. So, even if supplements can be beneficial in certain cases, they should never be used as a replacement for a healthy diet.

FACT: While supplements can be useful in filling nutrient gaps, they cannot replace the benefits of a balanced diet.


Myth #3: All supplements are effective.

Just because a supplement is marketed as being beneficial does not mean that it actually is. It is always important to do research and consult with a healthcare provider before taking any supplement, as some supplements may not be effective or may, in fact, be dangerous.

FACT: There is no guarantee that any supplement will work for everyone. Additionally, the effectiveness of supplements may vary depending on individual factors.


Myth #4: Supplements are regulated by the FDA like drugs.

Dietary supplements are regulated differently than drugs by the U.S. Food and Drug Administration (FDA). While the FDA does review the safety of dietary supplements, they do not have the same level of oversight as drugs.

FACT: Unlike drugs, supplements are not required to undergo pre-market testing for safety and efficacy by the FDA. However, the FDA does regulate supplement labeling and manufacturing practices.


Myth #5: More is always better when it comes to supplements.

Taking too much of certain supplements can be dangerous, so it is important to only take the recommended dose. Additionally, it is important to consult with a healthcare provider before taking any supplement to ensure it is safe and effective for you.

FACT: Taking excessive amounts of supplements can lead to toxicity and adverse health effects. It is important to follow recommended dosages and seek medical advice before taking high doses.


Myth #6: All supplements are created equal.

Not all supplements are created equal, as some may contain ingredients that have not been adequately tested for safety or may not be as effective as others. It is important to do research and consult with a healthcare provider before taking any supplement to ensure it is safe and effective for you.

FACT: Not all supplements are of the same quality. Some may contain impurities or inaccurate labeling, while others may use higher quality ingredients.


Myth #7: Supplements can cure diseases.

While some supplements may be beneficial for certain conditions, they should not be used as a substitute for medical treatment. Some supplements may interact with other medications or medical conditions so consult with a healthcare professional first before taking any supplement.

FACT: While some supplements may have health benefits, they cannot cure diseases or replace medical treatment.


Myth #8: All natural supplements are safe.

This is ​​not always true. While some natural supplements may be safe, it is important to do research and, again, consult with a health practitioner before taking any supplement, as some natural supplements may contain dangerous chemicals or additives.

FACT: Natural does not always mean safe. Some natural supplements can have adverse effects, such as interactions with medications or allergic reactions.


Myth #9: Supplements can help with weight loss.

It is not advisable to believe this because while some supplements may have beneficial effects, they should not be used as a substitute for a healthy diet and regular exercise. Physical activity and a balanced diet are still the most effective ways to lose weight. 

FACT: While some supplements may have ingredients that can aid in weight loss, there is no magic pill or supplement that can replace a healthy diet and exercise.


Myth #10: Supplements are necessary for optimal health.

Supplements can be beneficial for some individuals in achieving optimal health, but they are not necessary for everyone. Supplements should be used as a complement to a healthy diet, not a replacement for it. 

If you have a well-balanced diet that includes a variety of whole foods, you may be getting all the nutrients you need. But, let’s not forget, some people may have dietary restrictions, food allergies, or medical conditions that make it difficult to get all the necessary nutrients from food alone. To that end, supplements can be helpful in filling nutrient gaps. 

FACT: While some people may benefit from certain supplements, they are not necessary for overall health and wellbeing. A balanced diet, exercise, and other healthy lifestyle practices are essential for optimal health.


Your Health Transformation with AliRx: Our Solution (Part 3 of 3)

Our health-promoting daily practices support your body’s natural ability to fight inflammation. In an effort to help you operate better, feel better, and think clearly, we have created a positive and encouraging platform for you and to help you transform and take your life and health back!

Our Process

Our process consists of a few simple steps:

  1. An in-home testing kit sent straight to you
  2. Laboratory results 
  3. The creation of personalized recipes and supplements specific to your own gut health
  4. Utilizing our guide as your food prescription to be sure the food is now your medicine. Its that simple. 

Our process, when you sign up, is simple and personalized for you:

  1. Sign up through the member portal to create your account, and gain access to your documents. 
  2. Testing kit: You will receive a testing kit in the mail, sent directly to your home.
  3. After you complete the test, you simply ship it back, at which time, you will be notified of your results via email and text.
  4. Log in to your member portal. The results will show you a full and comprehensive list of foods that are good for you, and foods that are not good for you. You can see a sample of the report right here:
  5. We then will code your results into our meal and supplement software at which time we will then provide your personalized recipes, meals, and supplements, all with the goal of improving your gut health and reducing your body’s inflammation. You will receive a personalized guide and journal to make it easy for you. 
  6. Every six months, you will be asked to retest. As your gut health changes over time, so will the types of food you should be consuming. 
  7. You are now on your path to health, happiness, longevity, and a life where your quality of life will meet your length of life!

In addition to our process, as a member, you will receive constant updates to your recipe guide. As we understand the types of foods you like, and don’t like, your guide will be updated. In addition, we are adding hundreds of new recipes weekly, and those that are a fit for you will be added accordingly. 

Thank you for joining the AliRx community! We are happy to be your partner on your health transformation. 

Ketotarian: The (Mostly) Plant- Based plat to Burn Fat, Boost Your Energy, Crush Your Cravings, and Calm Inflammation 

Author: Dr. Will Cole

Book summary

“Ketotarian” is a dietary guide book written by Dr. Will Cole, a functional medicine practitioner, and chef Colleen Christensen. The book introduces the concept of a ketotarian diet, which combines the principles of a ketogenic diet and a plant-based diet.

The book outlines the benefits of a ketogenic diet, which includes increased energy, improved mental clarity, and weight loss. However, it also highlights the drawbacks of a traditional ketogenic diet, which typically includes large amounts of animal products and processed foods. To address these issues, the authors introduce a ketotarian diet, which is based on a foundation of nutrient-dense, whole plant foods combined with healthy fats, such as avocado, nuts, and seeds, and moderate amounts of clean protein sources, such as eggs, dairy, and fermented soy products.

The book provides a comprehensive overview of the ketotarian diet, including a discussion of macronutrient ratios, food choices, and meal planning. It also includes more than 60 recipes designed to help readers implement the ketotarian diet into their daily lives.

The authors emphasize the importance of listening to your body, being mindful of your food choices, and incorporating regular physical activity into your routine to achieve optimal health. They also provide practical tips and advice for overcoming common challenges, such as overcoming sugar cravings and navigating social situations while following the diet.

In conclusion, “Ketotarian” is a comprehensive guidebook for anyone interested in incorporating the benefits of a ketogenic diet into a plant-based lifestyle. The book provides a unique and innovative approach to healthy eating and lifestyle that is easy to follow and sustain.